Toyota Asia 2D Dealership Rebrand

Client: Toyota Motor Philippines Corporation
Scope: Full signage upgrade including pylon signs, panel signs, brand wall signs, directional signage, and interior facility signage
Industry: Automotive
Completion Year: Ongoing

Albert Smith Philippines (A.S. Signs Inc.) is proud to continue its longstanding partnership with Toyota Motor Philippines—the country’s largest automotive company—through the manufacture and installation of their new Asia 2D dealership signage.

With over 20 years of collaboration, Albert Smith has played a pivotal role in multiple rebranding cycles for Toyota, supplying signage solutions across more than 70 dealerships nationwide. This latest upgrade marks a new era in dealership branding, with the introduction of Toyota’s refined Asia 2D visual identity.

Working from Toyota’s detailed material and illumination specifications, Albert Smith Philippines engineered and prototyped all signage elements for approval. The signage suite includes pylon signs, square signs, panel signs, brand wall features, directional signage, and internal facility signs—each designed to enhance site visibility and deliver a premium brand experience.

The first site has now been completed, with additional dealerships scheduled for both new builds and renovation upgrades. Albert Smith Philippines is honoured to support the ongoing transformation of Toyota’s dealership network and appreciates the continued trust placed in our brand.